Colorful & creative

As illustrations are now living their golden age, I also had an opportunity to draw some of them. I was creating visual material for different social media projects, animations, explanatory videos and other medias.

In my opinion there are two ways of creating an appealing illustration - first is the creative approach and second is technical. This means that if you have a great idea, then the fulfilment of it can be simple. Meanwhile if the idea of illustration is not so so creative and original, then better sharpen your pencils and perform a flawless technique. In both cases the same design rules apply: contrast, harmony of colors, proportions etc.